Answers to your questions

General questions

What services do you offer?

We offer services in UX/UI design, web development, social media marketing, Google Search/SEO and creative.

Which partners do you work with?

e work with Facebook, Publicis Media, Havas Media, Helloyou Studio, Acxiom, Brandwatch and other brands.

Why should I work with Elirius?

Our customers particularly appreciate our flexibility, speed and individuality. Unlike large agencies, we do not have "one-size-fits-all" solutions that we apply to all customers in the same way. With us, you and your needs are in the foreground. You will always receive honest advice and suitable recommendations from us.

Do you have certifications or case studies?

In addition to certifications by well-known companies such as IBM, Facebook, Google and Amazon, we also have several case studies. Please have a look at our portfolio.

Will I be bound by a long-term contract?

No. Our contracts can be terminated on a monthly basis. We always discuss the respective conditions directly with our customers.

UX/UI Design

How important is UX/UI Design?

An optimal user experience (UX) is becoming increasingly important to stay competitive and effectively attract customers. This ultimately increases their conversions and also their brand image. Assuming you have strong social advertising campaigns and thanks to SEO you are easily found on Google. If your site has a poor UX, you will lose potential customers and never return.

How do your designers work?

Our user-centric interface design is based on AIDUX. We act on sound data with AI support. But human values like passion, creativity and accessibility are also part of our process. All of this helps us better evaluate our decisions and deliver only the best to you.

How do you know if my UX is working?

Our UX experts know the latest trends and what works in which industry. Through our knowledge, data from renowned studies and AI testing, we are able to create the right user experience for your target group.

What is AIDUX?

AIDUX stands for Artificial Intelligence supported Data driven User Experience design. Our designs are based on sound data, human creativity and wit and are tested for efficiency by AI technology.

Web Development

What exactly do you offer?

We offer the development of websites and online stores. Whether via Shopware like Shopify or Wordpress or individually developed - we make your idea digital.

Do you also offer hosting?

We do not offer direct hosting. We will gladly select the hosting provider that suits you best and take care of the setup and configuration of the desired packages. A move including domain to a new hoster is also possible.

Which store systems do you use for online stores?

We work mainly with Shopify, WordPress/WooCommerce and Squarespace. Depending on what requirements you have we are flexible.

What do I mean by portfolio website?

This is a website where artists can present their works individually. We ourselves are artistically inclined and place a lot of value on aesthetics. That is why we are very happy to work with artists.

Social Media

What is Social Advertising?

Social advertising is a very powerful tool in digital marketing and therefore makes sense in most cases. The social networks have a lot of information about their users. This makes it possible to address very granular and special target groups. Due to the targeted addressing possibilities, advertising on social media is also perceived as less annoying and the user is more inclined to deal with it.

Why is social advertising useful?

Social advertising is a very powerful tool in digital marketing and therefore makes sense in most cases. The social networks have a lot of information about their users. This makes it possible to address very granular and special target groups. Due to the targeted addressing possibilities, advertising on social media is also perceived as less annoying and the user is more inclined to deal with it.

Which social networks should I advertise on?

That depends heavily on the goals and the desired target group. For example, if you want to reach a rather younger target group with interactive content, the use of Instagram, Snapchat and TikTok makes sense. However, if you need leads for a business solution software, your target group would be more likely to be found on LinkedIn. We would be happy to provide you with an individual channel recommendation.

We mainly work with the following social networks: Facebook, Instagram, Snapchat, Twitter, Pinterest, YouTube, TikTok, Twitch, LikedIn, XING.

Are there ways to achieve my goals without direct advertising?

Yes, it is quite possible. There are many ways to get reach and attention in the desired target groups on social media. Even without advertising. For example, through the correct use of hashtags, the use of influencers, etc. Without advertising, it is another way, but it is still worthwhile. We are happy to assist you.

Google Marketing

What is SEO and why do I need it?

SEO (search engine optimization) is everything that is done inside and outside the website to ensure that your website is found through Google. Because only if your website is found will you attract users and customers.

How long does it take for SEO measures to take effect?

This is due to your current ranking and the relevance of your website on Google. Usually it takes 1-3 months until the first effects show. If you don't have a website yet it can take up to 6 months until you notice a noticeable difference.

Which SEO part do you take over?

We do the complete on-page part with keyword- and competitor analysis. We also offer a content marketing strategy and consulting that makes sense for your company. We currently do not offer the operative content marketing.

What is Pay-Per-Click?

PPC (or Pay-Per-Click) is a model of digital marketing where the advertiser pays a fee every time one of their ads are clicked. PPC is an effective way to bring people to your website and can be very profitable is managed correctly.

What is Google Adwords?

Perhaps the most popular PPC system in the world, Adwords allows businesses to create ads that will show on Google’s search engine results and other related properties. Google Adwords is a PPC platform where users bid on keywords and pay each time a user clicks on their ad.

How do we manage your ppc campaings?

Once we have performed thorough Keyword Research to identify your most profitable keywords we will make daily adjustments to your campaign. These changes include (but are not limited to) adding additional keywords, exclusing negative keywords that won’t convert, refine landing pages, ad schedule and demographic targeting.

Creative & Branding

Why is a coherent logo important?

Your logo represents your company externally. It is something to be remembered. Your figurehead. Therefore, it should also be of great importance to you. A coherent logo already shows what the company is doing or at least contains a reference to it.

Do I need a corporate design?

Just like the logo, it is important to have a suitable corporate design or a brand / style guide. For example, if your company uses a certain style and works with constant and appropriate colors, it will be better remembered and achieve direct associations even without specific branding. It is important to know which image you want to convey to the outside.

What do I need copywriting for?

You want people to buy your product. Convince them - with text. Short, precise and encouraging them to buy.

What is visual content?

The design of print media such as flyers, business cards, envelopes in the corporate design. But also digital products like invoice templates, presentations and general layouting.

Workshops

What does such a workshop look like?

We prepare a presentation and always ask questions to involve the team. For particularly challenging workshops we also set tasks.

Usually such a workshop takes place on your premises. Remote via Microsoft Teams or Google Meets is also possible.

Are the workshops individual?

We will discuss the requirements and topics we should cover with you in advance to offer you the maximum added value.

What is the difference to consulting?

In our workshops we give a general overview of specific topics for a whole team. Consulting is an intensive consultation based on an analysis of the actual state of e.g. your website.

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