Perspectives on the Digital World.

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Don't Advertise on TikTok

TikTok is on everyone's lips. For Gen Z, it's the No. 1 and many companies are blindly jumping on the hype. But unfortunately, many are overlooking a major problem.

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Why Facebook is the Best Place for Social Advertising in 2022

96% of all social media marketers consider Facebook advertising to be the most efficient solution compared to all other social networks. It produces the best ROI (B2C and B2B) and is essential to social media marketing success.

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The Misery of Social Advertising in the Financial Industry

A market research in the financial industry from 2021 shows that most enterprises have the same issues in social advertising.

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How to turn a Prospect into a loyal Brand Lover

Facebook Advertising works for every company. When you ask advertisers for their opinion about Facebook advertising, you usually get two kinds of answers.

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